Artificial intelligence (AI) and the Internet of Everything (IoE) are impacting the health and wellbeing industry in many different ways. From virtual assistants for personalized and natural interactions, to ultra-personalization and customer tracking systems, the potential benefits of AI and IoE for this industry often come with debate about their impact on privacy, integrity and quality of life. At the same time, the social transformation brought about by AI and IoE requires a profound reform of traditional corporate systems. It is a unique opportunity of this moment that the reform is carried out with a humanistic vision, always putting technology at the service of people. This conference will expose the role and challenges of ethics and the new education 4.0, to create a responsible and trustworthy framework that allows the integration of AI and IoE in the health and wellbeing industry, safeguarding the fundamental digital rights of people with transparency and integrity.

Las Naves, as the social and urban innovation center of Valencia City Council, wants to give a boost to these challenges through the project “ANética: ethics for the proper use of AI and IoE”, seeking more ethical ways of doing things that affect society as a whole.

IANética, is one of the projects that follows the line of action of “Missions València 2030”: the urban innovation strategy in València; in its axis «TechnoHumanism in the era of Big Data, the Internet of Things and Artificial Intelligence», in a commitment to sustainable, inclusive and strategic innovation.